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Tuesday, March 30, 2004

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From the Christian Science Monitor

Where job drain is biggest (it's not Ohio)

In percentage terms, Massachusetts tops the list of job-losing states since 2001

By Noel C. Paul | Staff writer of The Christian Science Monitor

NORTH ANDOVER, MASS. – Here along Highway 495, a crescent of asphalt arching around Boston's suburbs, the effects of large-scale layoffs the past four years are visible from local restaurants to defunct car washes. When Lucent Technologies laid off close to 3,000 workers here between 2001 and 2002, half a mile away the lunch crowd at the Loft Restaurant and Bar thinned to a tiny gaggle. Business at the local car wash nose-dived.

Development of a nearby strip mall stopped. "Lucent's employees were the heart of a lot of business here," says Loft owner Jane Cassidy, gazing at the restaurant's mahogany bar. Lost jobs, especially in high-tech manufacturing, have become as familiar here as bad driving and Red Sox boosterism.

The job-drain problem runs nationwide, of course, with some 2.3 million more jobs lost than gained since 2001. But some states have been hit harder than others, and by one measure Massachusetts tops the list. It has lost a higher percentage of jobs the past three years - 6 percent - than any other state, according to data released this month by the Labor Department.

The reasons here and in other hardest-hit states are varied, and suggest why the job issue is both at the centerpiece of the presidential campaign and difficult for politicians to solve. Outsourcing, enemy No. 1 in current discussions of the job dearth, is part of the problem. Lucent's jobs, for example, went to China and Canada. Meanwhile, if manufacturers aren't moving work offshore, they are learning to produce more efficiently at home, shedding workers in the process.

But there are other factors at work. Corporate scandals. The 9/11 attacks. Even drought. And as happened in North Andover, cutbacks at one large employer ripple outward in local economies, affecting small business and consumer buying.

"This isn't just about outsourcing overseas as many people are saying," says Doug Woodward, an economics professor at the University of South Carolina. "This is a complex issue that varies state to state."

Consider a few of the states that have lost jobs: Massachusetts, Colorado, Ohio, Illinois, and South Carolina.

Ripples of the high-tech bust

In Massachusetts, job losses are rooted in the woes of the very industries that made the state an engine of the new economy during the '90s.

The decline of high-tech, prompted largely by a bursting stock market bubble in 2001, hit the state's information-based economy with inordinant force.

"The customers we serve got very conservative about how much they were willing to spend for our equipment," says Mary Wark, a Lucent spokesperson.

In addition to outsourcing some work overseas, the company also began working with contractors who paid their employees part-time wages of $9 compared to the minimum of $16 to $25 they received from Lucent, says Gary Nilsson, who heads the local Communication Workers of America union here.

Ohio has also seen a big loss of jobs, but it exemplifies another side of the nationwide trend in manufacturing. The state is known for manufacturing heavy durable goods like appliances and automobiles. Jobs have leaked from these industries for several decades, largely because of pressure overseas.

But the 3.8 percent job decline in Ohio since 2001 was based primarily on factories' investments in better technology during the late 1990s. When the recession came, factories were able to increase productivity while still laying off thousands.

"Companies in leaner times often start applying new technology," says Keith Ewald, head of the bureau of labor market information in Ohio.

Leaner times in services, too

Illinois also took a hit in manufacturing, but that's just part of the reason it lost 3.7 percent of its workforce since 2001. The collapse of accounting firm Arthur Andersen, based in Chicago, left thousands unemployed. American Airlines and United Airlines have each faced serious setbacks recently, including layoffs and even rumored bankruptcies. The purchase of Bank One by Morgan Stanley has led to a thinning of several businesses tied into financial services in Chicago.

9/11 and consumers

Colorado lost more than 4 percent of its workforce during the past three years for a variety of reasons. Most important: The state was a major hub of the telecommunications industry, where fiber-optic firms like Level Three, Quest, and Time-Warner Telecom slowed their pace of construction as the promise of a vast revenue stream dimmed. The acts of terror on Sept. 11 also played a role. Tourism fell sharply in Colorado after 9/11, because so many visitors get to the state by air. A long drought and a series of fires in 2002 also depressed tourism.

The cumulative effect dampened the state's population boom of about 2 to 3 percent a year through much of the '90s. That prompted homebuilding - a key bright spot in much of the US economy - to slacken.

"With fewer jobs here, there was less migration, and then less construction, and that led to another loss of jobs," says Rich Wobbekind, a business professor at the University of Colorado.

Fewer state government jobs

In South Carolina, it had been known for several years that apparel industry was failing because of Chinese competition. But Chinese competition has evolved to the point that countries like Mexico have sought out other industries in which to compete because they, too, are losing to China. Now another key South Carolina industry, auto parts, faces competition from Mexico.

New efficiencies in the chemical and paper industries have also made many workers obsolete. And as in other states, South Carolina's state budget woes have led to a freeze on government salaries and in hiring.

Fewer parties at The Loft

In North Andover, workers earning part-time wages after getting laid off are having a hard time making ends meet. One recent study found that a wage of no less than $22 an hour is needed to afford a two-bedroom apartment. The high-cost of living here has chased many of Lucent's former workers out of state, says Nillson, looking for work in the South and Southwest where rents are lower and hiring is up.

And like in so many communities that have seen employment pillars crumble, what is noticeable is not only the lack of jobs, but a shaken sense of community.

The Loft, says Ms. Cassidy, once was the site of near-weekly parties celebrating job promotions and growing stock options. Now, there's rarely a reason to hire a DJ, and faces that were familiar for more than 20 years are rarely seen. Says Cassidy: "They're not going to drive up here to say 'hi' if they don't have work to do."


SCOTT WALLACE - STAFF
SOURCE: US LABOR DEPARTMENT



Monday, March 22, 2004

An Opposing View on Corporate Social Responsibility
March 22, 2004


The Economist’s Matthew Bishop believes corporate social responsibility programs are bad for both businesses and under-developed communities.

Mar. 22, 2004 Issue

by Manda Salls
In a day that celebrated social responsibility and corporate virtue, one speaker offered a counter view by calling such programs "a complete fig leaf" and saying they can do more harm than good.

Matthew Bishop, business editor of The Economist, said company social responsibility initiatives could diminish shareholder returns, distract business leaders from their focus, and often allow companies to continue bad behavior in the shadows.

"Are companies actually socially irresponsible? I think the overwhelming message is that they are not," said Bishop at the 5th Annual Social Enterprise Conference, held March 6 at Harvard Business School. "It has been the process of people seeking to make profit, and the expansion of an economic system where that pursuit of profit has been possible, that has made the world fantastically more wealthy than anyone thought possible, even thirty or forty years ago."

In the end, pressure put on businesses by non-governmental organizations and other advocates to create social as well as financial benefit may have the opposite effect of what is intended. Because of media attention, Bishop said, many companies are beginning to feel it is better to pull their factories out of countries where there is desperate poverty, rather than risk being seen operating at standards below what you might expect in, say, Massachusetts.

"It is troubling to see companies accused of treachery for trying to be economically efficient," he told the audience, which largely appeared to disagree with his comments.

Recalling his recent experience at the World Economic Forum in Davos, Switzerland, in February, Bishop said that CSR proponents have terrified the CEOs of the world. Nestlé CEO Peter Brabeck-Letmathe was the only chief executive willing to say for the record that the primary role of the company is long- or medium-term profit maximization to benefit shareholders. "All of the other chief executives with whom I spoke said they thought he was completely mad to get up and say that in a public forum," Bishop said. But privately they agreed with him.

On the defensive
Companies are funding CSR initiatives not because they are in the best interest of the company or shareholders but to get NGOs off their backs, Bishop said. "Bad press has put everyone on the defensive."

In addition, there is no guarantee that cooperating with NGOs buys a company any long-term reputation protection, he said. Both Nestlé and Nike have spent millions to improve social conditions in their factories, yet get little credit in the press because they work outside of the CSR movement, Bishop said.

It is troubling to see companies accused of treachery for trying to be economically efficient.
— Matthew Bishop, The Economist

Bishop criticized the media for contributing to the problem. Media companies are out to make a profit, and many have cut back on foreign coverage. "You've got a group of people who are not well paid, who are not in the same mindset as people who work in companies, and who haven't really been exposed to the realities of what corporate life is like."

NGOs often feed journalists stories of supposed corporate malfeasance, which the reporters are happy to print without much on-the-scene checking. "They are desperate to get noticed because your main professional reward as a journalist… is to get your name in lights by saying something interesting. So there is a tremendous appetite for powerful stories."

Another worrying issue, he said, is that the climate for open debate about free trade and the business pursuit of profit is being destroyed.

As a remedy, Bishop said the media and the public should start putting pressure back on governments to improve labor and social issues. In effect, we are letting government and politicians off the hook by pressuring the companies we work for and invest in to take on additional financial and social burdens.

Bishop compared using company money to further socially responsible causes with a CEO deciding to buy a corporate jet. The executives shouldn't be spending shareholder money on things that aren't directly related to the bottom line, Bishop said.

In a world where government/NGO's and business each have full responsibility for their domains, Bishop's view would be right on target. However, in the US, where business and the White House are one and the same, and neither acknowledges social responsibility as their domain, Bishop's point of view is naive.

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